Download the Corporate
Sponsorship information package.
The Great Dorset Steam Fair– the largest event of its type, throughout the UK!
The Great Dorset Steam Fair & Festival is going stronger than ever bringing in a
massive £21.3m to the local area in 2007, £16.3m being spent within the show itself
and the event is becoming widely recognised as ‘THE’ National Heritage Show.
Attendance Figures & Statistics
In 2007, over the 5 days the Great Dorset Steam Fair attracted a massive 207,000 people,
with a population of 25,000 living on site during the event.
County Show Attendance figures for 2007
Great Dorset Steam Fair 207,000
The Royal Bath & West Show 152,000
The Game Fair 138,000
New Forest & Hampshire Show 90,000
Devon Show 90,000
Dorset County Show 55,000
78% of visitors to the Great Dorset Steam Fair rated the show as excellent
79% of visitors to the Great Dorset Steam Fair had been to the show before
80% of visitors to the Great Dorset Steam Fair said they would definitely return to the show
Sponsorship & Advertising
The Great Dorset Steam Fair, offers the ideal opportunity to raise your company profile & gain
exposure to over 200,000+ people by associating your brand with this highly popular & widely acclaimed
event, considered as the leading County Fair in the country.
There are many promotional opportunities available tailored to suit your company's individual needs & requirements, including:
- Sponsorship of Areas & Attractions, including but not limited to:
- Main Show Ring
- Horse Section & Ring
- Heavy Haulage Arena
- Campsites
- Entertainment Areas
- Other sections including Vintage Cars, Military Vehicles, Working & Static Tractors, Motorcycles & Vintage Collections
- Branding on Event literature, including but not limited to:
- 15,000 official Show Programmes – advertising, editorial and sponsorship opportunities.
- 360,000 Show Promotional Leaflets – insertion of your own promotional material
- 12,000 Exhibitor Vehicle Passes - co branding and insertion of your own promotional material
- 5,000 Public Camping Information Packs - insertion of your own promotional material
- Steam Fair FM Radio Advertising – advertising opportunities
- Signage and Banners
- 50,000 maps – co-branding / advertising
- Great Dorset Steam Fair Website - 111,000 unique visitors in 2007
- Signage & Displays, including but not limited to:
- Co branding on event signage and banners around your sponsored area.
Media Coverage:
Being the largest and most popular event of its kind, the Great Dorset Steam Fair obviously attracts
much media attention, with extensive coverage across all mediums including:
Extensive Television coverage on:
- BBC South Today
- BBC West
- ITV Meridian
- ITV West
- Channel 4
Regional Radio coverage:
Including campaigns and ticket competitions in addition to Steam Fair FM broadcasting throughout
the show and online.
Regional & National Press coverage:
As well as extensive coverage in "Vintage Spirit" and "Old Glory" Magazines.
Prices
Packages can be tailored to your individual requirements please contact us to discuss your requirements.
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